SPECIAL SECTION

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Retailers
‘Not your grandma’s tomato drink’: How V8 is rebranding to fit changing tastes

As the consumer packaged goods category continues to get crowded with startup brands, legacy brands like V8 are trying to keep up. The brand, known for its tomato juice recipe that dates back to 1933, is modernizing by expanding its portfolio to include more relevant juice and beverage products.

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Retailers
‘Not your grandma’s tomato drink’: How V8 is rebranding to fit changing tastes

As the consumer packaged goods category continues to get crowded with startup brands, legacy brands like V8 are trying to keep up. The brand, known for its tomato juice recipe that dates back to 1933, is modernizing by expanding its portfolio to include more relevant juice and beverage products.

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Beauty
Bored Apes NFTs now have a beauty collab

Following in the footsteps of fashion brands such as Adidas, beauty now has a collab using Bored Ape Yacht Club NFTs as indie beauty label Glamour Dolls returns to the market.